Leigh Anne Donovan
Biography
ACADEMIC AND PROFESSIONAL ENGAGEMENT ACTIVITIES
DR. LEIGH ANNE DONOVAN is an Associate Professor of Marketing at 91ÊÓÆµâ€™s Lubin School of Business. Dr. Donovan’s research focuses on consumer behavior, digital marketing, consumer brand and interpersonal relationships, loyalty, and satisfaction. Her research has been published in leading academic journals such as the Journal of Experimental Social Psychology, Psychology & Marketing, Journal of Relationship Marketing, and the International Journal of Sport Communication.
Education
Marketing
Publications and Presentations
SELECTED CONTRIBUTIONS & PUBLICATIONS
Lim, J., Donovan, L.N., Kaufman, P., Ishida, C. (2020). Professional Athletes’ Social Media Use and Player Performance: Evidence From the National Football League. International Journal of Sport Communication.
Donovan, L.N., Priester, J.R. (2020). Exploring the Psychological Processes that Underlie Interpersonal Forgiveness: Replication and Extension of the Model of Motivated Interpersonal Forgiveness. Frontiers in Psychology. (11).